Does Wardrobe malfunction intentional?

It wasn't on purpose, and it's unfortunate.' However, the incident sparked widespread outrage, forcing the US Federal Communications Commission to launch an investigation and speculation that it was a publicity hoax. The word "wardrobe malfunction" has swiftly become a euphemism in the United States, with the phrase being selected "Hollywood's Top Word or Phrase for Impact on the English Language" by the US Global Language Monitor in 2004. Its popularity is considered to stem from the amusing effect of employing a formal, quasi-technical phrase to describe such amusing 'exposure' situations.